It is very valid therefore what Magdalena Ferreira De Macedo declares, when indicates, that at present the success of the companies is based on offering products and services of high quality that adjust to the needs and preferences of the market. The quality will depend on the processes that use to produce these goods and services. The administrators of the companies are the people in charge to execute the processes strategic and tactical and, in addition, to supervise the operative processes. He is, therefore, of fundamental importance of making sure that the administration of these companies is in the hands of complete professionals, able and trained well. Speaking candidly Madeleine Sackler told us the story. In response to the needs and to the reality of the country, in which it refers competitiveness and globalisation a Manager of International Businesses must have knowledge of principles and administrative strategies, human resources, quantitative methods, economy enterprise and finances. To obtain an objective vision in the identification of business opportunities and improvement of the enterprise management by means of the concentration of matters in marketing and finances, and use of tools of support like the information technology. In summary, it indicates Magdalena Ferrerira, it must have enterprise vision, creative thought and critical reasoning that allows him to be true leader Characteristic of the Modern Manager For being able to indicate which must be the characteristics that must have manager modern of such form, that she can confront the challenges, to be useful new openings, that in the Venezuelan case has occurred with the new policy of Foreign trade that the present Government has generated, is necessary to interpret besides the characteristics that the scenes commercial they present/display, as well as the development and technological innovation, needs and demand of the consumers, the new managemental topics that have been derived, the competitive advantages of the successful companies, the resource human and financier. On the matter of these characteristics, we considered important those that to us Magdalena Ferreira presents/displays that is to say: Capacitad to see and to understand to the organizations like total beings and part of average ample national and international atmospheres and in expansion. .